Hoʻokumu ʻia i ka makahiki 2003, ʻo Hesheng Magnetics kekahi o nā ʻoihana mua loa i hana i ka hana ʻana i nā neodymium rare earth magnet permanent ma Kina. Loaʻa iā mākou kahi kaulahao ʻoihana piha mai nā mea maka a hiki i nā huahana i hoʻopau ʻia. Ma o ka hoʻomau mau ʻana i nā mana R&D a me nā lako hana kiʻekiʻe, ua lilo mākou i alakaʻi i ka noi a me ka hana akamai o ka neodymium mau magnets kahua ma hope o 20 mau makahiki hoʻomohala, a ua hoʻokumu mākou i kā mākou. ʻO nā huahana kūʻokoʻa a maikaʻi hoʻi e pili ana i nā nui super, nā ʻano kūikawā, a me nā mea hana magnetic.